What it does
Data mapping moves information through a workflow. The order from the trigger, the contact you looked up, the answer from an API — every value a step produces is available to the steps after it.
Tokens
Values are referenced as tokens: {{ trigger.order.email }} for data from the trigger, {{ nodes.lookup.output.name }} for the output of an earlier step. You rarely type them — each field has a picker listing every value the steps before it produced. Formatters shape a value on the way, as in {{ trigger.order.total | currency }}.
Data tools
- Format data, Date & time and Calculate — reshape values before they are used
- Parse JSON, Build JSON, Parse a file and Create CSV — work with structured data
- Set variables and Generate a value — keep and reuse values across a workflow
How it works
Tokens resolve at run time from the actual event, so the same workflow addresses each customer by their own name and order number. Because each step declares the values it outputs, the picker only offers values that earlier steps really produce.
Details
Tokens and the data picker are on every plan. Variables and advanced data mapping are on Personal and above. Plugins can add their own formatters through the FlowWP SDK.